The report illustrates a direct correlation between high social media usage and high streaming video consumption, showing social platforms are key to new content discovery.
Year: 2021
Study shows pandemic shifted consumer behavior, forcing brands to adapt new marketing strategies to meet customers where they are
An annual survey from Discover Student Loans found 29% of parents have never talked to their child about the Free Application for Federal Student Aid ® (FAFSA) i and another 22% have discussed it just once or twice.
The need to remain competitive and cater to increased user demands has prompted a 15% jump to 37% of companies saying they plan to move business-critical applications to the cloud in 2020-21, compared to the previous year.
Just ahead of Global Diversity Awareness Month (October 2021), Dynata (@DynataGlobal), the world’s largest first party data and insights platform, has revealed new findings from its latest report, Global Consumer Trends: Diversity, Equity & Inclusion in the Workplace, which demonstrate that 41% of UK employees report that colleagues often say hurtful things to them based…
Consumers seek consistent communication and offers both in-store and online this year
Marketing survey of consumer holiday purchasing preferences reveals acceleration of cross-channel selling and need for automation to personalize ad creative
But these disparities are as diverse as people of color themselves, who differ appreciably in how they arrived to the United States, how they are treated by American society and what political priorities they hold.
Incorporate these 10 tips into your next mobile survey to best optimize your market research. 1.Remember the reality of the real estate. The mobile phone screen offers just 5% of the PC’s available real estate. 2. Design for both portrait (vertical) and landscape (horizontal) view. Your respondents will choose their preferred view so the questionnaire must work in both…
As travel continues to increase and the more contagious Delta variant starts to dominate transmission, it is critical to promote how to gather in a low-risk manner (e.g., minimize other non-essential activities) to mitigate the need for nationwide shelter-at-home orders.