INDUSTRY PRESENCE

Dynata’s Deep Ties Within the
Market Research Space

Since its founding as Survey Sample International (SSI) nearly 50 years ago, Dynata has established a deep and lasting brand presence within the market research industry, earning prestigious awards, investing in partnerships, and becoming a pillar within the organizations that shape the narrative around market research.

Awards

I-COM​

Overall Winner – Data Creativity (2024)​

Neutronian

NQI Data Quality certification​

GreenBook Grit Report

Most Innovative Field Services Supplier (2024)​

David Ogilvy Awards​

Silver – Sports, Media & Entertainment​

Individual Awards​

Market Research Council Hall of Fame – Steven Millman​ Insights Assn. Laureate, Class of 2023 – Nancy Brigham

Industry Associations

Insights Association

Championing integrity and excellence in market research and data analytics.

Advertising Research Foundation

Advancing advertising effectiveness through research, insights, and innovation.

I-COM

Driving data-driven marketing innovation through global collaboration and insights.

Interactive Advertising Bureau

Empowering digital marketing and media through standards, research, and advocacy.

Women in Research

Supporting and advancing women in the market research industry.

Boards

Committees

Global Data Quality (GDQ) – Nancy Brigham, Tammy Rosner​

  • Benchmarking initiative (Insights Association)​
  • Data cleaning subcommittee​
  • IA’s Ignite – Data Quality Event

Insights Association – Nicole Mitchell​

  • Subcommittees: Benchmarking; Best Practices; Inclusion Terminology​
  • Atlantic Chapter, Program Chair

ARF Board of Directors – Steven Millman, Board Member​
ARF – Analytics Council, Susan Pizarro (Chairperson)​
ARF – Workstream on Artificial Intelligence, Steven Millman (Chairperson)​
ARF – Cultural Effectiveness Council, Nicole Mitchell​
ARF – Creative Council, Eldaa Daily

AAPOR – Nicole Mitchell​

  • Advisor & Past program chair, New England chapter​
  • BAAPOR (Black and African American Public Opinion Research): Steering Committee, Founding Member, Communications Chair

Culture MRx – Nicole Mitchell ​

  • Member/Founding member

MRS – Keith Phillips​

  • Mobile Optimization initiative

ESOMAR – Ariola Koci​

  • Subcommittee: Demographic Best Practices