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September 29, 2021
A Guide to Leveraging Data and Insights at the Speed of Your Business
In a marketplace increasingly defined by stringent and tightening regulations, volatile and fast-moving markets, and the longer-term financial effects of…
July 9, 2018
Bain & Company Partner Eric Almquist Weighs in on the Value of Research
Eric Almquist, a partner at Bain & Company in Boston, is Global Head of Customer Insights and a leader in…
June 25, 2018
9 Tips to Help You Write and Program Better Surveys
If you’re involved with writing and/or programming surveys, you know how difficult it can be to create a seemingly simple…
May 29, 2018
Taming the Complexities of B2B Research Projects
Let’s start by agreeing on a basic reality: doing research that involves business-to-business (B2B) markets or issues can be a…