Learn from LiveRamp and Dynata how to leverage attitudinal data to enhance your campaign targeting

Making sure your advertising reaches the right audience – and resonates with it – is critical to the success of any advertising campaign.

However, if your audience targeting is solely based on behavioral and demographic data, you are at risk of undermining the impact of your advertising campaigns.

In this 45-minute webinar, experts from LiveRamp and Dynata discuss the importance of incorporating attitudinal data to enhance and optimize your campaign targeting.

Featured Speakers

Anne Acker

VP of Platforms & data, LiveRamp

John Bulgrin

VP of Business Development, Dynata